The elephant has a key role in reviewing the situation and the big picture before making his strategic recommendations. Though confined to working within given perimeters, his brilliance shines through with each breakthrough solution, turning what is seemingly a limited view to a horizon of possibilities.
Mark Chung is a creative director who specislises in brand activation, brand communications, brand building and engagement. Over the years, Mark has picked up over 100 different awards from various award shows, including the PMAAs, Media Magazine awards, Effies Asia, The MAA Globes, DM Asia and The IAS Hall of Fame awards. He has also been invited to sit on the judging panels of Adfest, the Effies, the Creative Circle Awards, the PMAAs, the Crowbars, the China LongXi Awards and was a member of the Singapore 4As CCA creative advisory panel.
Now based in Singapore, Mark spent a number of years based in Shanghai where he helped Publicis Betterway get ranked No. 1 in the 2014/15 R3 Marketing Agencies Performance Rankings for China. Mark is a graduate from The University of Kansas (USA).