Our people


Eugene CHEN

Principal Consultant

The chariot has the breath of an international perspective and the length of daily rigor to remain hands on for projects. He moves with any distance orthogonally, capturing milestones and ensuring the project is on course and on time with value added.

Eugene began his career at International Media Groups more than a decade ago where he honed his skills in creative strategies for print, packaging and identity. At the helm of a creative studio now, he overseas all aspects of design and production with great attention and details.

His notable works are for the Singapore Asian Youth Games 2009 where he designed the official logo and developed branding extensions applications ranging from mascot, medals to event pictogrammes over a 2 month period. Others include work for the Axquisite Group and Miss Axquisite Top Model , Sorciage by WacoalLead in which he led the creative concept development and creative execution for 4 seasonal campaigns, directed well-known photographers and worked with international models on a campaign of print and online strategy.

Eugene is a Master of Arts (University of S. Australia) and adjunct lecturer at various design schools.